{"id":35816,"date":"2022-09-14T17:10:38","date_gmt":"2022-09-14T15:10:38","guid":{"rendered":"https:\/\/mcaseed.com\/training-comm\/"},"modified":"2026-03-30T11:36:21","modified_gmt":"2026-03-30T09:36:21","slug":"training-comm","status":"publish","type":"page","link":"https:\/\/mcaseed.com\/en\/training-comm\/","title":{"rendered":"Training | Communication – prospecting"},"content":{"rendered":"\n

Communication - prospecting<\/h1>

\"Icon<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div>

<\/div><\/div><\/div>

Menu<\/p>\n<\/div><\/div><\/div>

Document organisation<\/a><\/div>\n
Company presentation<\/a><\/div>\n
Sector developments<\/a><\/div>\n
Positioning with competitors<\/a><\/div>\n
Company image<\/a><\/div>\n
Attracting new employees<\/a><\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div>

Document organisation<\/h2>\n<\/div><\/div>

Poor organisation of documentation, whether in paper or digital format, results in a great waste of time. If documents accumulate and are misfiled, your employees spend a lot of time looking for the information they need.<\/p>\n

Establishing the right classification method and processes for handling, filing and archiving documentation contributes to better information flow within your organisation, reduces the risk of document loss, and saves you considerable time.<\/p>\n

A great deal of thought needs to be given to how documents can be made quickly accessible to those who need them, without them having to go through too much handling.<\/p>\n

Digitising almost all physical documentation has its advantages in terms of document organisation. It allows you to manage a large volume of documents, freeing up space in your premises and simplifying the search for information by means of keyword, date, document type, author and other criteria.<\/p>\n

Training on how to organise documentation will help you to classify your documents according to your company's specific needs for greater accessibility and significant time savings.<\/p>\n<\/div><\/div><\/div>

\"Illustration<\/span><\/div><\/div><\/div><\/div>
\"Illustration<\/span><\/div><\/div>

Company presentation<\/h2>\n<\/div><\/div>

In order to develop a customer base, it is extremely important to make a good first impression. The potential customer must quickly be able to form an idea about your company, understand who you are, what you offer and why.<\/p>\n

While the discourse may change depending on the audience, the presentation of your company must remain consistent between meetings at trade shows, the \"about\" page of your website, social network profiles, telephone canvassing, etc.<\/p>\n

Why did you create your company, what is your mission, your values ? What needs do you meet ? Here are some points to think about when working on your presentation.<\/p>\n

Beyond the speech, you can also think about the means by which you want to communicate. If you do not have a social network, for example, it might be time to set one up and prepare a specific communication strategy. Posts could be shared about your company's missions, team, etc. that would allow prospects to get to know you better. You could also, for example, make a short video presentation on your website.<\/p>\n

MCA Seed Academy offers you a training to help you work on the presentation of your company and to know all the means at your disposal to develop your customers and your partnerships.<\/p>\n<\/div><\/div><\/div><\/div><\/div>

Sector developments<\/h2>\n<\/div><\/div>

Marketing has evolved enormously in recent decades with the development of websites, social networks and search engines. Your company is facing new marketing challenges, the way it needs to communicate has changed.<\/p>\n

So how can your company communicate on the web to promote its brand or products ? New methods are now available to work on brand awareness: landing pages, Facebook or Google advertising, LinkedIn or Instagram pages, SEO...<\/p>\n

Being aware of these new methods and tools and learning to master them will allow you to develop a communication in the era of the times and to attract potential customers or partners more easily.<\/p>\n

Une formation vous donnera connaissances de l\u2019\u00e9ventail d\u2019outils et m\u00e9thodes \u00e0 disposition pour votre marketing et vous enseignera comment cr\u00e9er une landing page, mettre en place des campagnes de publicit\u00e9s payantes ou travailler le r\u00e9f\u00e9rencement naturel de votre site, selon les besoins de votre entreprise en mati\u00e8re de communication.<\/p>\n<\/div><\/div><\/div>

\"Illustration<\/span><\/div><\/div><\/div><\/div>

Request a training course<\/h2>\n

An expert will contact you as soon as possible<\/h3>\n<\/div><\/div>
<\/div>